What is it about gold skincare products that make them so appealing? It’s obviously the luxury associated with it, whether it has real skincare benefits or not, and whether there’s any actual gold in the product, doesn’t really seem to matter. Putting gold on your face makes you feel like you’re part of the royal family or the Kardashians. (See also: have money.)
Gold can allegedly increase elasticity, stimulate skin cells and slow down the depletion of collagen levels, according to one site. But the Huffington Post says to not go overboard spending money on gold products. “The bottom line: gold is an antioxidant and has anti-inflammatory properties.” But the skincare physician they interviewed “doesn’t believe scientific research exists that concludes the properties in gold are superior to any one other antioxidant.” So should you spend $30 on gold lip balm or $80 on a gold mask? Probably not. (But I did try that Peter Thomas Roth mask, and I kinda love it I’m not gonna lie.)
But the $12 gold eye masks I bought were well worth it. I found the Koelf Gold Royal Jelly Hydro Gel Eye Patches on one of my many searches for under eye relief. I’ve used jelly patches before and really liked the way they felt, despite not delivering long lasting results. But everything I read about these was super positive. I know I just said gold skincare might be overrated, but damn it’s enticing! I had to buy them.
The “eyepatch of elves” (which…what?) promises these results, that I can attest to:
- Reveals a firmer, softer, smoother, more vibrant & energetic eye area
- Visibly reduces the look of puffiness, dark circles & fine lines
- Formulated with nutrient-rich Royal Jelly for lifting effect
Do my eyes look like I got filler afterwards? No. But they really do feel tighter and brighter! I know it can’t just be me, but most of the time after using a certain skincare product—say a mud mask or something—I find myself hoping to look like Jennifer Aniston when I look in the mirror. Obviously that doesn’t usually happen. But when I take these off, I can see actual results. That’s impressive.
I’ve only been using these at night, as a kind of at home relaxation method, but I want to give them a try in the morning before skincare and makeup. Once they’ve sat on your face for enough time, your skin absorbs all that gel, so I don’t think it would interfere with makeup application. But that is to be determined.
The downside is that their shape is just a little off. If you put the patch right below your lash line, the rounded edge kinda pokes you in the tear duct and makes it impossible to comfortably keep your eyes open. So you just have to sacrifice some eye space not getting the full effect of the product, but it’s minimal.
Gold skincare might be gimmicky but when it works, it works.